In the dynamic business landscape of 2024, small businesses are leveraging the power of cloud-based tools to enhance efficiency and streamline operations. The shift to cloud computing has revolutionized the way organizations operate, providing scalable solutions that cater to diverse needs.

In this blog, we will explore 13 essential cloud-based tools that are proving invaluable for small businesses in 2024. From collaborative platforms and project management tools to communication solutions and data storage, these cloud-based tools offer flexibility, accessibility, and the ability to adapt to the evolving demands of the modern business environment.

Join us as we delve into the innovative technologies that are reshaping the way small businesses operate and thrive in today’s competitive landscape. Whether you’re seeking improved collaboration, enhanced project management, or secure data storage, this curated list of cloud-based tools is designed to empower small businesses with the resources they need to succeed in the digital era.

What is cloud-based tools?

Cloud-based tools refer to software applications and services that are delivered over the internet and hosted on remote servers. Instead of being installed on local devices, these tools allow users to access and use the software via a web browser. The data and processes are stored and managed on servers maintained by the service provider, often in secure data centers.

List of essential cloud-based tools in 2024

Here is the list of the 13 best cloud-based tools for small business that will help your employees to collaborate, manage time, remove distractions and organize their work better.

1. Clariti

apps for startups

Clariti is one of the best cloud-based communication tools that organizes all business communications in one place. Clariti supports all communication forms including chats, emails, cloud-based documents, voice calls and social feeds. Clariti’s context-based conversations help small businesses improve their team communication by allowing all team members to avoid silos and have equal access to the relevant conversations throughout the organization.

Beyond just having conversations, Clariti’s no-channel design also provides an integrated context while eliminating the need for searching through multiple historized conversations when addressing a particular topic. The result is increased productivity as teams become more informed and reactive in their group interactions. With Clariti, small businesses can easily delve into the most up-to-date information, helping them make informed decisions quickly and effectively.

2. Dropbox

small business project management

Dropbox promises to be more than just secure file storage. It helps your teams, tools, and content come together. It is used for creating, storing, and sharing cloud content from Google Docs, Sheets, and Slides, Microsoft Office files, and Dropbox Paper alongside traditional files in Dropbox. Dropbox Spaces brings your files and cloud content together so that your PowerPoints can live next to your Google Docs, Trello boards, and whatever tools your team wants to use.

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3. Skype

Team Communication

Skype is one of the cloud-based tools that is recognizable in the world of VoIP software. It offers a free plan that can be perfect for individuals needing it for personal use or a small business that needs to keep up with others. Skype has long been able to allow you to connect to anyone from anywhere. Calls can be made to a person’s mobile phone and their landline. It also allows for sending text messages with end-to-end encryption so you can rest assured your conversations are private. You can use it on a multitude of devices like your PC, tablet, or smartphone.

4. Asana

saas tools free

Asana is a popular cloud-based project management tool that helps you plan, organize, and manage your team’s work, from start to finish. It is good project management software you can use to coordinate your team tasks, so everyone knows who’s doing what. Share feedback, files, and status updates. Plus, get a complete view of work so teams tackle the right tasks at the right time.

Managing projects is hard work. It’s easy to lose track of all the moving pieces—and tough to stay up to date. That’s when things fall through the cracks. Asana helps you to organize projects and meet deadlines.

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5. HipChat

effective communication tools in the workplace

HipChat is one of the best cloud-based business communication tools that supports group chat, video chat and screen sharing for teams of all sizes. HipChat enables your team to work better together by making it easy to share ideas, updates, code and files in real-time, anywhere.

HipChat can integrate with a lot of other tools, but it perfectly integrates with Atlassian tools such as Confluence or Jira. Thanks to integrations, you and your teams can communicate and receive notifications from those tools in HipChat rooms.

6. Microsoft OneDrive

task management software for small business

Microsoft OneDrive is the one place for everything in your work. It gives you free cloud storage for all your files so you can get to them from your Android device, computer (PC or Mac), and any other devices you use. With OneDrive for Business, you also get storage for your work files so you can share and collaborate on them with other people at your work or school. The OneDrive app for Android lets you easily work with your work files when you’re on the go.

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7. Salesforce

effective communication tools

Salesforce is a cloud-based customer relationship management solution that brings companies and customers together. It’s one integrated CRM platform that gives all your departments — including marketing, sales, commerce, and service — a single, shared view of every customer. Using Salesforce web-to-lead forms you can easily push leads from the website to your sales team for further follow-up.

8. YouTube

project management tools for small business

YouTube is an online video platform owned by Google. In total, users watch more than one billion hours of YouTube videos each day, and hundreds of hours of video content are uploaded to YouTube servers every minute. Video is a must for companies to succeed with marketing efforts in today’s marketplace. Using YouTube connectors, you can easily pull YouTube videos into your website without you having to host it yourself.

9. Campaign Monitor

project management tools for small business

Campaign Monitor gives you everything you need to run beautifully designed, professional email marketing campaigns to grow your business. You can choose from hundreds of professionally designed templates and drag-and-drop to put your email together in moments. Drive urgency using a countdown timer and customize every visual aspect for a completely branded email campaign that looks great on any device.

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10. HubSpot

saas tools free

HubSpot is a leading cloud-based customer relationship management solution that provides software and support to help businesses grow better. HubSpot platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. HubSpot builds connections, careers, and employee growth by creating a workplace that values flexibility, autonomy, and transparency.

11. Box

Box is a cloud-based content management platform for companies of all sizes and industries. It offers security and controls for admins as well as sharing and collaboration capabilities for end users across the globe. Box enables users to collaborate on all types of files, on any device and choose where to store data, to manage encryption keys and set metadata-driven workflows to automate content-based processes.

12. SharePoint

project management tools for small business

SharePoint empowers teamwork with dynamic and productive team sites for every project team, department, and division. Using SharePoint you can share files, data, news, and resources. Using SharePoint, you can customize your site to streamline your team’s work and collaborate effortlessly and securely with team members inside and outside your organization, across PCs, Macs, and mobile devices.

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13. Google Drive

small business task management

Google Drive makes sharing your files simple. It also allows multiple people to edit the same file, allowing for real-time collaboration. Google Drive is a safe place to back up and access all your files from any device. Easily invite others to view, edit or leave comments on any of your files or folders.


Embracing cloud-based tools is not just a modern trend but a strategic move for small businesses aiming to thrive in the dynamic landscape of 2024. The array of essential tools discussed above showcases the power of leveraging cloud technology to streamline operations, enhance collaboration, and bolster overall efficiency. From project management to communication and data storage, these tools cater to diverse business needs, offering scalable solutions that can grow with the company.

Small businesses that integrate these cloud-based tools into their operations gain a competitive edge, as they can adapt swiftly to market changes and foster a more agile, collaborative, and productive work environment. As technology continues to evolve, staying connected, flexible, and efficient is paramount for small businesses, and the cloud remains a pivotal enabler of success in the digital age. Embracing these essential cloud-based tools positions small businesses for resilience and growth in the years ahead.


Frequently Asked Questions

A cloud-based tool is a software application or service that operates over the internet, utilizing cloud computing infrastructure. These tools store and process data online, allowing users to access and manage resources from anywhere with an internet connection.

Some of the best cloud-based tools include Clariti, Microsoft 365, Google Workspace, etc, offering a range of applications for communication, productivity, collaboration, and creative tasks.

Communication is vital in any business setting. There are a variety of different tools like Clariti, Slack, Microsoft Teams that can be used for business communication, depending on the needs of the specific company.

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